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The web page pentwater.lakeshorecelebrations.com has the following in the web page, "Lakeshore Weddings and Celebrations Home." We saw that the webpage also stated " Gifts, Gift Shops, Gift Registry." It also said " Plan Your Wedding or Celebration Along the Beautiful Lake Michigan Shoreline in West Michigan. The West Michigan lakeshore is the perfect setting for any type of celebration. And youve arrived at the best site to begin your party preparations! Be sure t." The header had lakeshore as the highest ranking optimized keyword. This keyword is followed by West Michigan, Lake Michigan destinations, and Best Celebrations which isn't as urgent as lakeshore. The other words pentwater.lakeshorecelebrations.com used was West Michigan Weddings. lakeshore weddings is included but might not be understood by search engines.